Thai museum covers up Hitler billboard
A Thailand museum has apologised and covered up a billboard of Adolf Hitler giving a Nazi salute.
Oct 20, 2009
http://news.ninemsn.com.au/article.aspx?id=877288
A Thai waxworks museum has apologised and covered up a giant billboard of Adolf Hitler giving a Nazi salute after the Israeli and German embassies lodged complaints, its director says.
The billboard was one of four featuring pictures of famous dead people set up on a highway to the beach town of Pattaya, about an hour's drive southeast of Bangkok, to promote Louis Tussaud's Waxworks opening there next month.
Alongside the picture of the Nazi dictator, erected more than two weeks ago, a large Thai-language slogan said: "Hitler is not dead."
Museum director Somporn Naksuetrong said the billboard had been covered up after "a lot" of complaints poured in, including from the Israeli and German embassies.
"We didn't choose Hitler with the intention of praising him, but because he is well-known," Somporn told AFP on Sunday.
"But we understand (why they are not happy). It is sensitive for some people and countries," he added.
Israeli Ambassador Itzhak Shoham said the billboard was "not only offensive to the Holocaust survivors but also to anyone who deplores racist behaviour".
"How this could happen is beyond my understanding and comprehension," he was quoted as saying by the Bangkok Post newspaper.
The Israeli embassy protested directly to the museum while the German embassy complained via the Thai foreign ministry, Somporn said. Embassy officials were not available for comment Sunday.
The museum has yet to decide who will appear on a replacement billboard. Other faces featured in the campaign are India's Mahatma Gandhi, late pop king Michael Jackson and martial arts star Bruce Lee.
In May, a 42-year-old German man was fined 900 euros ($A1,461) for ripping off the head of a wax figure of Hitler in the new Berlin branch of Madame Tussauds last year.
Thai museum covers up Hitler billboard
Started by mauRICE, Oct 20 2009 04:20 PM
4 replies to this topic
#1
Posted 20 October 2009 - 04:20 PM
"I was thought to be 'stuck up.' I wasn't. I was just sure of myself. This is and always has been an unforgivable quality to the unsure."
Bette Davis
Bette Davis
#2
Posted 20 October 2009 - 04:40 PM
This is not the first time that the Thais have glorified Nazi icons. Two years ago, a prominent school in Bangkok threw a full scale Nazi-themed parade as part of their sports day festivities.
http://www.baht-stop.com/forums/index.php?...ic=2890&hl=
The Thais seem to have a fascination for brutal military regimes. See Hedda's thread on the Thai obsession with military regalia and representations.
http://www.baht-stop...?showtopic=2783)
http://www.baht-stop.com/forums/index.php?...ic=2890&hl=
The Thais seem to have a fascination for brutal military regimes. See Hedda's thread on the Thai obsession with military regalia and representations.
http://www.baht-stop...?showtopic=2783)
"I was thought to be 'stuck up.' I wasn't. I was just sure of myself. This is and always has been an unforgivable quality to the unsure."
Bette Davis
Bette Davis
#3
Posted 20 October 2009 - 06:18 PM
Did you notice that Hitler is saluting with his left arm ? Someone seems to have reversed the negative in making the billboard.
As I wrote on another board, I think the billboard was a great marketing ploy, even if the Israeli embassy didn't, to call attention to the new wax museum. I also suspect that a lot of Thais who looked at that billboard didn't have a clue who this farang in a brown shirt was. I'm surprised the folks who thought this up didn't use a poster of Thaksin, with the notation "See Thaksin, now in Pattaya." Now that would have turned a lot of Thai heads.
As I wrote on another board, I think the billboard was a great marketing ploy, even if the Israeli embassy didn't, to call attention to the new wax museum. I also suspect that a lot of Thais who looked at that billboard didn't have a clue who this farang in a brown shirt was. I'm surprised the folks who thought this up didn't use a poster of Thaksin, with the notation "See Thaksin, now in Pattaya." Now that would have turned a lot of Thai heads.
#4
Posted 21 October 2009 - 10:13 AM
I agree that it was a super marketing idea, no matter who got offended or who eventually apologized, with almost no down side to the business being promoted. I guarantee you that there are thousands of people who now know there's a wax museum in Pattaya who would never have heard about it but for this publicity.
#5
Posted 21 October 2009 - 12:09 PM
Marketing 101: The purpose of advertising is not to sell a product but to create name recognition. In the case of negative advertising, in time the customer will forget the ad but the subconscious will remember the name. Familiarity with the name of the company gives that company a competitive advantage.













